Brand Superheroes: Why Being Real Matters Now More Than Ever

by H+K Global

December 9, 2016

Brand Superheroes: Why Being Real Matters Now More Than Ever

Original story posted here.  ALL SUPERHEROES ARE THE SAME. Their power may differ, their purpose may vary – but all superheroes share an undeniable bond to each other and an unbreakable bond with the public. Being real. Superheroes are true to who there are, whether to their strengths (Superman) or to their flaws (Batman.) When Superman … Read more

Veteran GOP Strategist Scott W. Reed Joins Hill+Knowlton Strategies

Hill+Knowlton Strategies today announced Scott Reed, a top Republican political strategist and former executive director of the Republican National Committee, will join the firm as a senior advisor effective Dec. 1, 2016. Known as a veteran political organizer and expert campaign manager, Reed oversees the federal voter educational program at the U.S. Chamber of Commerce. … Read more

Global Chairman & CEO, Jack Martin, Inducted into ICCO Hall of Fame

Tonight in London, Global Chairman & CEO of Hill+Knowlton Strategies, Jack Martin was inducted into The International Communications Consultancy Organization’s Hall of Fame. This prestigious award was established in 2003 as a way to recognize public relations professionals for making great strides in leading the industry to global heights. Inductees show strong leadership and make … Read more

ICCO Inducts H+K Global Chairman and CEO, Jack Martin, Into Hall of Fame

The International Communications Consultancy Organization (ICCO) inducted Jack Martin, Global Chairman and CEO of Hill+Knowlton Strategies, into the Hall of Fame at the annual gala, celebrating his expertise and contribution to the public relations industry. LONDON, December 6, 2016 – Jack Martin, Hill+Knowlton Strategies Global Chairman and CEO, was inducted into the ICCO Hall of Fame … Read more

Why Are So Many App Icons Blue?

They say imitation is the sincerest form of flattery. If that’s the case, designers are quite generous with their compliments, especially when it comes to brand logo colors and, by extension, mobile application icons. Open your smartphone home screen: See a lot of blue? We thought so. In entrepreneur and blogger Stuart Hall’s “The Colors … Read more

Letting the Data Decide

The rise and spread of the Internet is one of the most transformative events in human history. Information that would have taken hours of diligent research is available instantly, we are connected to one another in virtual space at all times, and the computers we carry casually in our pockets and handbags can do things … Read more

Future of Investigatory Powers Act unclear after EU ruling

In a landmark ruling today, the Investigatory Powers Act – a flagship but highly controversial piece of legislation of the current Conservative government – has been ruled illegal by the European Union’s Court of Justice. Ironically, the case government was originally brought to the court by Brexit minister David Davis before his appointment (against the … Read more

How brands can thrive in a post selfie world: a look ahead at 2017

I don’t know about you, but I’m kind of ready to drop the mic on 2016.  Instead of looking back and thinking about how things went so horribly wrong, I’d rather look ahead and think about what 2017 holds and, specifically, what opportunities – and challenges – lie ahead for brands… Welcome to a post-selfie … Read more

5 GIFs that explain the BT Openreach split

The telecoms regulator Ofcom has called for Openreach – which runs the UK’s broadband infrastructure – to be legally split from BT. Before privatisation in the 80s, British Telecom was the state-owned telecoms provider in the UK. Before that it was run by the post office and known as Post Office Telecommunications. The Conservative government … Read more