Snow boots, BREXIT and one night stands

by Avra Lorrimer

Managing Director, Consumer Packaged Goods
December 19, 2016

From men doing laundry to eggplant emoji: Content I’m obsessed with

A few weeks ago, Sheryl Sandberg posted ‘Share the Load’ giving the Glass Lion winning piece of creative from Ariel India a second round of fame and attention.  In case you haven’t seen it, it’s the story of a working mother doing what working mothers do – multitasking – she is taking a business call … Read more

Senior Public and Government Affairs Advisor Richard Keil Joins H+K

The veteran Washington journalist rejoins the H+K family of companies from ExxonMobil Hill+Knowlton Strategies is pleased to welcome Richard D. Keil, corporate media relations expert and former lead White House correspondent, as an executive vice president in its global corporate practice focusing on media relations, crisis and public affairs, starting in January. Keil’s career spans … Read more

What we’ve been up to

Japan’s largest airline, All Nippon Airways (ANA), awarded H+K a new project to reach US travelers through the multimedia campaign Welcome to Experience Class™, which will leverage key influencer partnerships and interactive content to redefine the experience of flying. The influencer program is a one-year, digital communications project commencing immediately with a video to introduce the campaign. … Read more

Promoting DHL as a thought leader

To build the reputation of DHL Supply Chain and raise awareness of the value it can bring as a strategic partner through its world leading logistics solutions, we launched a series of independently authored whitepapers to promote DHL’s thought leadership in each of its key sector specialties: automotive; consumer; life sciences and healthcare; technology; and … Read more

Febreeze: Driving brand recognition with humour

Febreze wanted to transform car freshness from ‘ignored’ to ‘indispensable’ and to drive consideration and purchase of Febreze Car. H+K wanted to prove that this product worked and decided to send three consumers on the ultimate “Road Trip from Smell”. Armed with nothing but a Febreze car clip, on a road trip that included a … Read more

Dong Energy: Raising profile across the UK

DONG Energy – the world’s leading developer of offshore wind – appointed H+K to advise, engage with, and support in developing company policy, and relationships with key political and media stakeholders. Through H+K’s public affairs and media relations programme, DONG Energy has been positioned as a leading commentator on energy issues at a time when … Read more

Statoil: Raising the profile of a leading international oil and gas company

H+K has been retained as Statoil’s primary communications agency for eight years, and work across the entire spectrum of communications services for the international energy company. Our work includes issues management and ongoing support with large scale campaigns, crisis communications, public affairs, development of communication strategies and more. Statoil’s thought leadership platform is designed … Read more

Western Union: Using sponsorship to promote a cause

Challenged by Western Union to create a campaign that united its new sponsorship of the UEFA Europa League and existing corporate partnership with UNICEF, focused on education, H+K created PASS. For every pass in the UEFA Europa League over the three seasons of WU’s sponsorship, the global money transfer people funded one day’s education for … Read more