What We’ve Been Up To in London – 28th April

by H+K United Kingdom

April 28, 2017

What We’ve Been Up To in London – 28th April

The WPP Ford Corporate team were treated to a tour of the factory floor at one of Ford’s centres of excellence, the Dagenham Engine Plant, to see first-hand how Ford is producing world-leading, technically-innovative power units for a dynamic global market. The team were given an informative presentation about the history and importance of the … Read more

Hill+Knowlton Strategies launches a new index tracking Chinese investors’ attention on Hong Kong-listed stocks

(Hong Kong – April 25, 2017) — Hill+Knowlton Strategies (H+K) announces the launch of a new Index that tracks attention of Chinese investors in Hong Kong-listed stocks. The H+K Chinese Investor Attention Index (the “H+K Investor Index”) brings together data from across multiple sources in Mainland China to analyze where the appetite lies for investments … Read more

What We’ve Been Up To In London – 21st April

Although Ford is a household name, it is not established in the personal finance space. The FPS team had the challenge of proving the credibility of Ford Money as a savings provider to some of the UK’s most established personal finance journalists. Our approach was twofold; arranging pre-launch briefings with Ford Money Chief Deposits officer … Read more

Is Anyone Listening? Engaging Podcasts are a Brand’s New Best Friend

Podcasts

Content is king. Bill Gates coined the phrase in 1996, but it still holds true today in the world of digital marketing. Investing in quality content helps build a relationship with consumers, hopefully turning them into loyal return customers rather than one-hit shopping wonders. But as many content marketers focus on creating branded articles and … Read more

Is the Conservative Party unbeatable? Probably

Within an hour of Theresa May’s announcement that she is seeking to call a General Election on 8th June this year, I had received an email from Patrick McLoughlin – the Chairman of the Conservative Party. His message was clear and reflected May’s statement. And, I quote: “We need this election now to secure the … Read more

What does this mean for Brexit?

Brexit will define this General Election but it is important to remember that this not another referendum. All the reasons why Theresa May has called this general election originate from Britain’s decision to vote to leave the EU last year. Be it defeating Labour or ensuring the Great Repeal Bill can go through the Lords. … Read more

Labour: Corbyn’s Election Nightmare

When he undertook his relaxed media interviews on the sofa this morning, Jeremy Corbyn clearly had no idea that his opposite number was planning to call a snap general election. Now as we all digest the news that Britain is once again throwing the political dice on its future, Jeremy Corbyn faces the greatest challenge … Read more