A tale of two VidCons

by Candace Kuss

Director of Social Media, London
April 11, 2017

A tale of two VidCons

I should be vlogging this. I know. Seems wrong to be typing words to describe VidCon, the world’s largest conference devoted to the art, science, business and fandoms of online video. Founded in 2010 by the Vlogbrothers (top YA author John Green and his entrepreneur brother Hank) this three day convention is more like a … Read more

What We’ve Been Up To in London – 7th April

Last year Hill + Knowlton Strategies worked with the Lawn Tennis Association on their brilliant Tennis for Kids programme, a free six week tennis course for kids age 5-8 aimed at those who have never picked up a racket. The campaign introduced around 14,000 kids to tennis and amazingly 43% have since stayed in the … Read more

Honor – For the Brave: Influencer-led smartphone launch

In 2016, we helped launch a new smartphone for Honor – a device aimed at the first-ever generation to be raised on smartphones. But we faced one major challenge. Our target – digital natives – are known for their sceptical attitude towards brands, forever weary of being talked to in voices they don’t relate to. … Read more

Envision Energy: Bringing a creative vision to life + building global profile for sustainable energy

Envision Energy are a Chinese smart energy company with a bold ambition – “to heal the wounds of the world, starting with energy”. They chose H+K to build the company’s brand outside of China and bring their purpose to life.​ Our campaign has centred around a vision, called ‘Entopia’. Entopia is a vision for a … Read more