To Beat Measles, Focus on Behavior, Not Facts

by Lilly Kofler

U.S. Director, Behavioral Science
March 11, 2019

To Beat Measles, Focus on Behavior, Not Facts

A measles outbreak in and of itself is shocking. Measles outbreaks in developed regions, such as those in the Pacific Northwest, New York, and the UK this winter, are all the more distressing given the relatively easy access to vaccines and reliable medical information in those areas. Worldwide, measles cases rose 50 percent last year, … Read more

A Fight about the Future at SXSW

For those who come to South by Southwest every year to figure out what the future holds, Cory Doctorow has some bad news. “Prophesy is for con artists,” the science fiction writer said. “No one knows the future.” That doesn’t mean that Austin wasn’t chock full of futurists offering perfectly reasonable-sounding advice that gave the … Read more

China passes new foreign investment law

Today, the National People’s Congress (NPC) approved China’s new foreign investment law as expected. Promising to ensure an equal playing field for overseas investors, the legislation aims to address longstanding complaints among foreign companies about issues such as limited market access and forced technology transfers. In particular, it is intended to keep global businesses optimistic … Read more

H+K expands Center of Creativity with new U.S. Creative Strategist

March 19, NEW YORK – Hill+Knowlton Strategies (H+K), international public relations agency, has appointed Molly Schlinger as Creative Strategist in the U.S. “The depth and breadth of the work that H+K does makes it an incredible place to work, and I couldn’t be more excited,” said Schlinger. “I’ve always believed that insights and creativity are … Read more

Lessons learned by working on the WPP partnership for UN Women

Vanessa Sanchez, Business Lead at Wunderman Thompson Mexico and Mariana Tuis, Executive Vice-president at Hill+Knowlton Strategies Mexico, are part of the multi-agency team that works on WPP’s global partnership for UN Women. In the following lines, they talk about their professional careers, the lessons they have learned from working with UN Women, as well as … Read more

Women in Technology: Spain Celebrates Big Ideas 2019

On March 25th at CaixaForum Madrid, the #SomosMujeresTech Big Ideas 2019 event will bring together the Spanish innovation ecosystem around an innovative format. Seventeen technology sector directors will present ten major proposals aimed at improving companies, institutions and society as a whole over the next twelve months. The organizers, national media partner La Razon Innovadores … Read more

AFC Asian Cup UAE 2019

The year kicked-off with an action-packed month for the team in the Dubai office, working on the AFC Asian Cup UAE 2019, which was the biggest sporting event the Middle East had ever hosted. With 24 nations competing in the expanded tournament, the team covered 102 pre-match press conferences and all 51 games, traveling over 21,000 … Read more