Last Monday a very special event called #BigIDeas2019 took place at CaixaForum Madrid. This first annual event brought together the Spanish innovation community and gave us the opportunity to celebrate the third anniversary of #SomosMujeresTech, Hill+Knowlton Strategies Spain’s unique initiative championing diversity. Under the slogan “Innovation with a Woman’s Voice,” seventeen Spanish directors in … Read more #BigIdeas2019: Innovation with a Woman’s Voice

Ukraine held a presidential election on March 31, with almost 63% registered voter turnout – slightly higher than average when compared to previous elections. Early results and exit polls show TV comedian and political novice Volodymyr Zelensky won the first round but, fell short of an absolute majority. Incumbent President Petro Poroshenkofinished second and the … Read more Ukraine post-election report

This article was originally posted on Politico. The first Democratic presidential debate is scheduled to take place over two nights and three TV networks this June. But even with this unprecedented capacity, the stage isn’t big enough to handle the dozen-plus candidates seeking the party’s nomination, so they must surmount a variety of hurdles involving polls and fundraising … Read more Too Many Democrats Are Running in 2020, According to Science

This article is a synopsis of the March 28th World Business Forum on Digital Transformation workshop in Madrid, Spain. Digital transformation is already a global reality, but it is a reality that has reached different levels of maturity across the planet. The digital transformation of organizations takes place precisely at the intersection of three elements: … Read more Communication: The Driver of Digital Transformation

The Swedish national election of 2018, with its uncertain parliamentary situation in conjunction with the distinct deadlock in Swedish domestic politics, set the stage for an extremely lengthy government-forming process. The differences between the two traditional blocks are smaller after the national election of 2018 than before, however, the left-green has a continued advantage over … Read more European Elections 2019 – a Referendum about the January Agreement?

Lots of people think they are funny, and many of them are, but few are as funny or as popular as a sign outside a Tex-Mex restaurant in downtown Austin. It’s not perfect, but the El Arroyo sign is more than a civic landmark: it’s a good test case for how brands can do comedy … Read more Are you as funny as this sign?

This content was originally posted on Cheddar.com. The race to 2020 is in full swing, with dozens of Democrats vying to take on President Trump. So is the party reaching a tipping point when it comes to players in the field? Lilly Kofler, U.S. Director of Behavioral Science, Hill+Knowlton Strategies, says we are already there.

This article was originally posted on PRmoment here. Over the past few months influencers have been making headlines at an alarming rate. Things kicked off when influencer marketing became the unintentional star of the Fyre fest doc and later intensified when an expose two years in the making was released, which outed over 200 top … Read more How do you spot a fake influencer?

H+K’s U.S. Director of Behavioral Science Lilly Kofler discusses the choice paradox and its impact on elections with BBC World News America in the video above.

As an avid scuba diver, I know that the most productive and vibrant habitats are often to be found at the interface between dissimilar ecosystems, where different species and conditions mix to form an environment that supports growth and development. As in nature, so too in life. Many of the most productive collaborations I’ve had … Read more WPP Partners with London School of Hygiene & Tropical Medicine