How to make active transport part of the new normal

by Sara Jurkowsky

Managing Director, Energy + Industrials
May 29, 2020

How to make active transport part of the new normal

With the UK taking its first tentative steps out of lockdown, more attention is being paid to the long-term impact of COVID-19 on the future of mobility. While the spotlight has been thrust on the automotive and airline industry bailouts and the viability of public transport while social distancing, very little attention has been given … Read more

A Strategist’s Guide to Interesting Data: Week 1

Key to my role as a strategist is locating and sharing credible data from which we build insights to drive client strategy and campaigns.  On a weekly basis, I send a note to all our agency leads so they can understand the most interesting data sources I have found and used this week. This is … Read more

Reasons to be cheerful as GDPR turns two

Europe’s General Data Protection Regulation (GDPR) was designed to harmonise the rules governing data protection across the EU, giving rights to individuals around how their data is collected, stored and erased, and providing in-country regulators with the means to punish those companies caught lacking. And, as the EU celebrates a landmark policy’s second birthday, if … Read more

Creativity+Wellness: What we learned

It’s never been a better time to examine the role communications plays in the world of wellness. With the current health crisis dominating headlines and headspaces, brands and governments alike need to consider their strategies carefully in order to best serve the public. Bringing together industry experts for a frank discussion on this subject, our … Read more

How COVID-19 has changed the face of editorial

For the purpose of this piece, I am going to focus on the positives – putting aside the devastating impact COVID-19 is having on so many people around the world. I wanted to recognise this first and hope people can join me in reflecting on this period in a slightly more optimistic way. The crisis … Read more

The time is now for electric vehicles

2020 was set to be the year that electrified vehicles really took off. The global percentage of electric cars was still fairly low at the end of 2019, with about 1 in 40 of every new vehicle sold having some form of electric battery. With major mass car manufacturers such as Ford, VW and Audi … Read more