Simon Whitehead

CEO, United Kingdom | Global Head of Energy + Industrials
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A specialist in corporate communications, public affairs, financial PR and litigation communications, Simon has 20 years’ experience advising clients on growth, reputation and risk. 

Simon runs H+K’s largest stand-alone office, with 300+ consultants working across eight industry sectors, a wide portfolio of specialist services and a creative studio. Under his leadership H+K has been named Provoke Media UK Agency of the Year for 2022. 

Simon also leads H+K’s Global Energy practice overseeing clients operating across traditional and new energy, mining, transport, chemicals, infrastructure and logistics.

Before becoming UK CEO, Simon led H+K London’s Energy + Industrials team, growing it into London’s largest industry sector and being awarded Petroleum Economist Awards’ 2018 Energy Consultancy of the Year.

Previously, Simon was a partner at College Hill where he led the Energy and Natural Resources team and co-led the Emerging Markets business across Russia/CIS, Africa and India. Before that, he was European Director of Emerging Markets for APCO Worldwide.

In his early career, Simon worked for 8 years in international banking at Deutsche Morgan Grenfell and for 2 years in political campaigning around the 1997 General Election.

Simon has an MA (Hons) in Classics from Cambridge University, an MBA from Cranfield School of Management and a Diploma from the Chartered Institute of Marketing. He has lived and worked in the UK, US, Japan, Germany and Russia.

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Claire Holden

Chief Innovation Officer + MD of Sport
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Claire is focused on how H+K and our clients adapt to an ever changing world; creating new communication strategies and ideas that set the agenda as well as react to it. 

Claire’s background is in consumer communications, working across a diverse range of brands to build awareness through to loyalty. She has broad experience, having worked across consumer tech, entertainment, retail, fashion and sport.

In her role as H+K UK’s Chief Innovation Officer Claire looks at how we connect to culture and communities, apply trends and technology, and encourage change to be distinctive and future proofed. 

Claire also leads and is Managing Director of H+K’s Sport team. Within this, she leads the adidas account globally, which spans global strategy on a brand and category level, as well as local execution in the UK and US. 

Claire recently took a 10-month secondment as adidas’ head of global PR, a placement that provided new insight and reference for delivering our craft and service. 

Her leadership of the adidas account has seen extensive award wins, including Integrated Campaign of the Year, Idea of the Year, Brand of the Year, Agency of the Year, Branded Content of the Year and a Cannes Lions.

Claire is a judge for D&AD’s New Blood Awards and PRCA’s Young Lions, and included in Creativepool’s Top 100 Influencers. Claire is a member of TEDxBrixton.

In 2021 Claire was awarded the SABRE Awards’ Agency Innovator of the Year.

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Suzy Greenwood

Head of Business Development + Marketing
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Suzy is responsible for business development and marketing in the UK. Her team is part of H+K’s global business development and marketing unit, working together across geographies and time-zones to ensure one cohesive offer.

Focused on driving growth throughout the business, Suzy works with every sector and specialist team in the UK to help define their offer, serve existing clients, win new ones and market our proposition. She is a passionate advocate for the H+K Way, our clients and our culture.

Suzy has over a decade of experience in integrated communications, including seven years leading and working on client accounts at H+K. She has a deep understanding and appreciation of the changing nature of the communications industry, having developed strategies and run award-winning campaigns for clients ranging from global leaders to challenger brands, think tanks, NGOs and charities.

Suzy is passionate about progressing social and environmental change through communications. In 2017 she co-founded Better Impact™, H+K’s way of empowering and enabling brands to have a better impact on people and the planet.

Before H+K, Suzy ran the PR department of communications agency Life Size, a start-up dedicated to the clean technology sector. She has also worked at APCO Worldwide and Bergmans Public Relations. 

Suzy has a First-Class degree in Politics BA (Hons) from Durham University and an MSc in International Business from Leeds University Business School.

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Tim Luckett

Global Head of Crisis Communications
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Tim has 25+ years of media and PR consultancy experience, specialising in issues and crisis management and corporate reputation. Spears named him one of country’s top reputation managers.

Tim is well versed in designing internal and external communication strategies to help senior management tackle significant business challenges. Tim has advised on issues such as: product recalls and withdrawals, deliberate contaminations, data breaches, brand attacks by NGOs and activist groups, environmental issues, fraud, leaked documents, redundancies, avian flu, pension fund holes, blackmail, court cases, and mergers and acquisitions. 

Tim led and co-ordinated European-wide product recall following Sudan 1. He also advised and trained WorldCom on its response to corporate fraud. He has led crisis response programmes for Bernard Matthews (avian flu), Northern Rock (financial collapse) and the administration of XL airlines on behalf of Kroll. He has instigated crisis preparedness programmes for: ABF Group, adidas, Compass Group, Ford, HSBC, McCormick, Procter & Gamble, Shell and Wrigley.

Tim also has extensive experience running media and presentation training for organisations and individuals, including for: BSkyB, Chevron, Conservative Party MPs, United Biscuits, Intel, HP, Gillette and Andy Murray. He also heads up H+K’s litigation support offer.

Tim’s detailed media knowledge comes from his strong journalistic background. He was a crime correspondent on the Sunday Mirror and worked as a reporter on the Mail on Sunday where he ran the Scottish newsdesk and covered the 1997 General Election. He also freelanced for The Sun, Today and the Evening Standard. He began his career as a sports reporter in the East Midlands.

Tim is a respected public speaker on corporate reputation and has a postgraduate diploma in newspaper journalism along with a degree in economics and politics. He was recently included in PR Week’s Global Power Book.

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Allison Spray

Global Head of Data + Analytics
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Allison is a measurement fanatic and a data storyteller; passionate about making data accessible to everyone, and a big believer in the power of technology to transform how we work for the better.

Allison leads H+K’s specialist data team, which she has built and grown since 2017. She is responsible for measurement, reporting and insight development, as well as innovating new data strategies for clients and the integration of the agency’s behavioural science offering.

Allison joined H+K from FleishmanHillard, where she was Director of Insights & Planning. She brings a decade of experience in integrated measurement and creative brand strategy, overseeing global measurement and research programmes for Fortune 500 brands.

She is a well-respected industry figure and International Board Director for the International Association for the Measurement and Evaluation of Communications (AMEC). She has spoken on data and insights at numerous conferences, including PR Week’s PR360, the ICCO Global Summit and the AMEC Global Summit.

In 2022, Allison was awarded a postgraduate diploma with distinction from the Saïd Business School, University of Oxford in artificial intelligence for business.

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Alex Silcox

Chief Client Officer
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With a background in editorial content, Alex’s career has spanned copywriting, editing and creative direction, as well as client and agency leadership, strategy and growth. 

Alex has worked across many of H+K’s top 30 UK clients, as both a Creative and as CCO. He has led creative content marketing programmes for many global brands across many different sectors in markets all over the world. 

Alex currently leads H+K’s UK Sports team, where clients include adidas, IOC, HSBC, Gillette, Sail GP and FIFA among others. He is a keen tennis player and, as an avid West Brom fan, has an on/off relationship with the Premier League!

Alex’s career started in magazines, first in editorial and latterly as a publisher. He was MD of an international content marketing agency, John Brown Media – opening offices in S. Africa, Hong Kong, China, The Middle East, and North America. 

Between 2014 and 2016, before life at H+K, Alex ran his own creative consultancy.

He has an MPhil. in Literary Modernism from the University of Cambridge

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Tanya Joseph

Managing Director, Corporate Affairs
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Tanya heads the Corporate Affairs + Advisory practice, which brings together issues and crisis management, internal communications and public affairs. 

She has a wealth of communications experience having worked for the private, public and NGO sectors supporting them across communications disciplines including public and corporate affairs, issues and crisis management and behaviour change campaigning. 

Tanya’s current clients include Haleon, where she gives counsel to their Chief Corporate Communications Officer, and leading H+K’s corporate affairs work for BSI, Global Blood Therapeutics and IKEA. 

She started her career a journalist before serving as Press Secretary initially to a Cabinet Minister and then, for over four years, to the Prime Minister, then Tony Blair. Since leaving the civil service she has worked at senior levels both in house and in agency working with a range of organisations and institutions in public, private and NGO sectors including Mars, Fujitsu, the DWP, Sport England,  Nationwide Building Society, Tesco, ISBA and Lloyds Banking Group. 

She was the architect of the multi-award-winning This Girl Can campaign which in its first year inspired 2.8 million women to get active.

Tanya is a graduate of the London School of Economics and has an MA from the University of London. A South African by birth and a Londoner in her soul, she has lived and worked in Paris, Pakistan and Hong Kong.

Among her many extra-curricular activities, Tanya sits on the board of Creative UK,  the Thomson Foundation which works to raise standards of journalism across the world; the Cherie Blair Foundation for Women which supports women in low and middle income countries; the London Philharmonic Orchestra; and London Sport which is working to make London the most active city in the world

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Lisa Kilmartin

Managing Director, Corporate Affairs + Advisory
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Lisa has over 20 years’ experience in reputation management and has provided counsel to a diverse portfolio of clients including founders and CEOs, government departments and global brands such as Mars and BAT. Her expertise lies in working with global brands with challenging issues or reputations.

Lisa currently leads H+K’s client relationships with Shell and Rio Tinto. Previously, she has advised on everything from PepsiCo’s Beyonce deal, to helping members of the Mars family on their legacy platforms and stop smoking campaigning for Public Health England.​​

She has also held a cross-practice senior leadership role at Freud’s and worked at Bell Pottinger. 

Working in the US and London for Freud’s, Lisa was responsible for managing integrated teams for the agency’s marque clients. Her work for Mars included corporate narrative development and the creation of visible leadership and purpose platforms for the board and Mars family. She drove behaviour change campaigns for Public Health England, including Change4Life and the award-winning national launch of Stoptober, and was Business Director for the PepsiCo global business, delivering global media and content strategy for its portfolio of brands and sports and entertainment partnerships. 

In the not-for-profit arena Lisa has worked with a global hedge fund CEO to realise his philanthropic ambitions leading the acquisition of, and communications strategy for, the charity Speakers for Schools and the creation of a family foundation. 

With a BA (Hons) in Journalism, Lisa began her career as a news reporter with the Daily Mail. 

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Danielle Leach

Managing Director, Corporate Affairs + Advisory
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Danielle is a corporate communications strategist and storyteller, with over 25 years’ experience defining and managing corporate affairs to build the reputation of many of the world’s high impact brands. 

Her key areas of expertise include corporate communications strategy and positioning for brands at a point of inflection, international issues management (PA + PR), global storytelling and leadership communications. She works across the breadth of H+K’s business, advising on corporate communications for all sectors. 

Her areas of expertise include advising disruptive and social impact brands; leadership communications, positioning strategy and narrative development; international issues management, storytelling and thought leadership.

At H+K she has serves as a senior advisor to DS Smith, the International Olympic Committee, Global Blood Therapeutics, Activision Blizzard and Ikea among others.

Previous roles include Head of Communications and Public Affairs, Emerging Markets, Google and Global Head of Communications Ericsson Mobile.

Danielle has also worked for a number of the largest global PR agencies as a trusted advisor to multi-nationals, family businesses, Not-for-Profits and tech scale-ups. Clients at agencies including Weber, Harvard, Wagged, APCO range from The Bill& Melinda Gates Foundation to Microsoft, Danone, and Chick-fil-A.   

Danielle has lived and worked in the UK, US and Europe. She has an M.A in Arts Criticism and Policy Management and a BA in English Literature and History of Art. She also has the CAM Foundation Certificate.

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James Drewer

Managing Director, Corporate Affairs + Advisory
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James has more than 20 years’ experience delivering public affairs and communications advice to politicians, NGOs and corporate clients.

An experienced political operator, he previously worked in politics and advised MPs in Westminster, including David Cameron and William Hague, as well as worked with politicians across the world on election campaigns. He advises clients on public affairs issues and engagement, including Lockheed Martin, Spotify, Rockwool and Aston Martin. 

James was previously a director at Sir Lynton Crosby’s C|T Group and Managing Partner responsible for public affairs at Maitland/amo (part of Havas). He has been involved in campaigns around global trade barriers, tariffs and anti-dumping measures and consulted on several high-profile public procurement bids for Government IT, defence and business process outsourcing contracts. He has advised clients involved in crisis situations, including the collapse of Carillion, the takeover of BHS, Government contract cancelations and helped clients that have suffered data leaks and cyber-attacks. 

James has led several award-winning environmental campaigns, including one to designate the world’s largest marine protection zone and provided media relations support for the Intergovernmental Panel on Climate Change, and the United Nations Foundation around the publication of globally significant reports.

James worked for David Cameron in 2010 and was a press secretary to two shadow cabinet ministers at Conservative Party HQ, he previously worked for William Hague and the Conservative party until the 2001 election. He has held political advisory roles in the energy, environment, and business front bench teams in the UK, as well as serving as a senior advisor to the President of Guyana in South America.

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Nick Clark

Managing Director, Financial + Professional Services
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Nick is an unabashed enthusiast for helping people to understand how money works. He specialises in creating thought leadership campaigns and is a strong supporter of bringing integrated communication techniques into regulated markets. 

Nick leads H+K’s UK Financial + Professional Services team, with a team of 25 consultants and clients including HSBC, Equifax, Clifford Chance and Raymond James.

Nick has advised a number of fast growth businesses including online trading hub BitpandaCrypto exchange BitBay and insuretech Zego. Each business faced the multiple challenges of scaling quickly and competing for share of voice in competitive marketplaces.

He joined H+K following successful stints as head of corporate and financial at Four Communications, Managing Director of Consolidated PR and head of professional and financial services at GCI Group.

Nick has worked across a wide variety of corporate clients from Standard Life, Woolwich, Barclays to Sainsbury’s Bank and has worked with clients including banks (HSBC, A+L, Zurich) airlines (Etihad, Air France KLM), financial services companies (Aon, Zurich) management consultancies (PwC), accountants (Deloitte), FMCG brands, retailers, healthcare, logistics, the leisure industry and in the Arts.

Nick has particular experience in the HR industry having worked with Penna for many years and Lee Hecht Harrison more recently on every aspect of the people management lifecycle.

He also has time to work with existing behemoths like HSBC. He advises on strategy, messaging, media training and crisis planning and handling.

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Charlie Hopcraft

Group Managing Director, Tech, Commerce + Entertainment
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Charlie leads three sector teams across the UK business that focus on the impact on connectivity, community and societal purpose: Technology, Entertainment and Commerce.

She has worked inhouse and agency for three decades, focusing on brand strategy for consumer technology, e-commerce lifestyle brands and corpsumer storytelling. Her core expertise is integrated campaign creation and execution for consumer brands. 

Charlie works closely with brands to define their strategic communications purpose, ensuring campaigns have business impact, as well as audience engagement. She leads global brand hubs, working closely with WPP networks to ensure efficiency, processes and campaigns are executed to perfection. 

Charlie has worked on varied accounts providing unique insight and experience across a number of sectors from lifestyle to retail, consumer technology to energy providers. Past clients include: NICE, Vodafone UK, IHG, Huawei, Intel, FujiFilm, Navman, Gocycle, Mind Candy, Virgin Energy, Griffin Technology, Orbitsound and Midway Games. ​

Outside of her client work Charlie is the Thrive lead in the UK, H+K’s health and wellbeing programme for colleagues across the agency. 

Prior to H+K, Charlie was Head of Communications at Firebox; worked at Cohn+Wolfe on brands including Samsung, TiVo and Orange, in house at Michael Acton Smiths eCommerce offer, MySingleFriend; and at boutique agencies Iroquois and Beam.

​She studied PR at Bournemouth University, and has a passion for photography. 

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Jessica Walsh

Managing Director, Health and Wellness, UK and Europe
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Jessica’s expertise lies in simplifying science and balancing positively transformative technology with humanity, equity and inclusion in healthcare. As H+K’s UK Health + Wellness lead, she combines her passion with making a difference where it matters, connecting people with quality, accessible information to make sense of decision-making.   

Originally from H+K’s New York office, having lead clients and teams across the UK and Europe for 15+ years, she has two decades of experience in global health communications and advocacy. In her work as an advisor to global health clients in the private and public sectors, Jessica champions her team’s ‘people not patients’ mindset and the need to keep health human-centred as data and technology transforms and our healthcare experience.     

Jessica has worked in HIV, anesthesia, multiple sclerosis and oncology across product and patient affairs portfolios. She leads H+K’s GSK team globally, and helps a range of clients communicate why innovation in areas like sickle cell disease, patient engagement and hearing technology are essential for Europe. 

Jess has served as a communications advisor to one of London’s largest public sector organisations, helping its management board deliver culture and organisational change.     

Jessica began her advocacy career as an HIV antibody testing advocate with Columbia University’s Health Advocacy Program. Jessica graduated from Wellesley College with honours in psychology and French. Fluent in French, she spent her post-graduate year teaching English at Sciences Po in Paris and interning at ABC News. In 2012, she co-wrote and produced the award-winning short film, Wild Horses.     

Jessica was part of the WPP Walk the Talk women’s leadership pilot and co-founded EquAll, H+K’s UK DE+I initiative. From 2020-2022 she has been in the PRWeek UK Power Book the Yahoo! and EmPower list of top 50 UK role models for diversity and inclusion in UK business. Her 2017 talk Can Creativity Keep Health Human? given at the H+K annual Creativity + the New Reality conference at Kings Place in London is available on YouTube.  



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Karen Butcher

Managing Director, Energy + Industrials
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Karen leads the Energy + Industrials team in London, advising a range of clients including DS Smith, BSI, Honda and Hitachi.

Over her 15 year career, Karen has worked with a vast array of brands to manage and build reputations as well as deliver creative consumer and corporate global communications campaigns.

Karen’s client experience includes working with HSBC, Bupa, E.ON, DAZN, WorldRemit, Aviva, Visa Europe and Ford Money, among others. ​

For HSBC, Karen oversaw H+K’s global relationship and led their global campaign activity for over a decade, advising on corporate issues, earned media, and content and publishing strategies. Her work on the global Expat Explorer campaign has won multiple awards including a Webby nomination and the Grand Prix at the Chartered Institute of Marketing Excellence Awards.

Karen is an expert in personal finance media, having launched Ford Money, a new challenger bank from the automotive giant, to UK PF journalists, as well as running press offices for Aviva General Insurance and Royal London for a number of years.

As well as media and campaign activity, Karen has worked with numerous brands to develop their purpose and narrative. During the merger of GE Oil & Gas and Baker Hughes, Karen advised on the merger narrative and devised a campaign to align the new company’s 70,000 global employees around their new purpose.

Karen graduated from The University of Sheffield with a BA in Philosophy and was featured in PR Week’s 30 under 30 (just don’t ask which year she appeared in).

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Chris Pratt

Managing Director, Better Impact
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Chris has worked in communications and advocacy for more than 20 years. He has deep and broad experience in building multi-stakeholder forums to address sustainability issues and developing implementation strategies to deliver impact. 

Chris’ work in sustainability began through his work on the energy transition and supporting clients from higher emitting sectors to develop strategies to decarbonise and scale up rapidly. He also worked with several multi-stakeholder initiatives to tackle environmental challenges ranging from plastic pollution, climate change and to promote solutions like the circular economy.

He has worked with clients to set targets, and report and communicate their sustainability strategy. He has also worked on discrete environmental issues such as pharmaceuticals in the environment and compliance with voluntary reporting standards in corporate transparency around lobbying on climate change. 

Helping organisations to change behaviours of employees, consumers and the general public has been a particular focus. This has included work on improving energy efficiency and several mass campaigns on smart meter usage and the promotion of electric vehicles. 

His work has included advising the Ellen Macarthur Foundation, IKEA, Duracell, Bayer, HSBC, Meta, WPP, E3G and Anglo American and the US Cotton Trust Protocol. 

Chris lived in and worked for H+K in the Middle East for five years. Before joining H+K he worked in public affairs and corporate communications in the UK and EU for clients in the technology, charity, financial services, and entertainment sectors. 

Chris graduated from Kingston University, England with an honours degree in Business Studies and has a Masters in Sustainability Leadership from the University of Cambridge.

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Orla Moran

Managing Director, Consumer Packaged Goods
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With 16 years’ experience leading integrated, global PR & comms for household-name lifestyle brands, Orla’s expertise lies in campaigns that inject a purpose into a brand and speak to people’s passions, while driving reputation, equity and sales.  

Whether it’s providing counsel on P&G’s citizenship agenda to establish the brand as a force for good and force for growth with all stakeholders or helping Campari Group fight off the threat from imitation brands to carve out a unique and prestigious positioning for their stable of brands, Orla’s experience is far-reaching and consistently delivers strategies and campaigns that truly engage stakeholders and inject a company into their world.

She has extensive experience leading cross-channel creative campaigns, fast-paced press offices and smart influencer programmes for her clients on a global, regional and local basis. 

At H+K, Orla leads the UK’s 40-strong CPG practice, a team whose work spans everything from behaviour-change campaigns to corporate sustainability counsel and everything in between, all the while rooted in an expertise for the fast-changing and ever-challenging FMCG, food + drink and retail industries.

Prior to H+K, Orla spent more than a decade at Golin, leading global, regional and local campaigns for the likes of Unilever, Diageo, ABInBev and many more. 

Aside from client work, Orla is passionate about driving best practice for mental health in the PR industry, having qualified as a Mental Health First Aider and Mental Health Ally. She is also a member of Women in PR, an organisation which seeks to increase the number and diversity of women in leadership roles within the industry.

Orla graduated from Cardiff University with a PRCA-accredited MA in International Public Relations, for which she was awarded distinction. In 2010 she was shortlisted for PRCA Young Communicator of the Year.

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Kate Hopper

Managing Director, Consumer Packaged Goods
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Kate has two decades of experience leading campaigns across food, drink, hospitality and lifestyle brands, with common audiences and stakeholders at the heart.   

She specialises in taking consumer brands, most recently Arla and McCormick, from cautious, brand-led focused work into boundary-pushing territories with award-winning campaigns that are making a difference to their reputation and broader business.  

Kate’s team leads influencer work for clients like Chivas and Campari, moving them from #ad on an insta post to global fame-driving advocacy that has attracted the attention of new prospects, including Nestle. 

She has also developed and driven sustainability-led strategies and campaigns for clients including Arla, Coca-Cola, Corteva Agriscience, The Ellen MacArthur Foundation and McCormick. 

Her comms experience includes leading campaigns for major F+B companies, including Splenda, General Mills, Schwartz, Bassetts Vitamins Costa Coffee, Diageo, Nestlé, Mars, Mondelez, Premier Foods, Iglo and Danone. 

She also has extensive experience in supporting major campaigns for commodity and agricultural boards including the Port Wine Institute,  Wines of Chile, Pacific North Western Wines, The Potato Council, Almond Board of California and the American Pistachio Growers’ Association.

Prior to joining H+K, Kate led Ketchum’s food, drink and lifestyle business; and worked at Mason Williams, leading their family and leisure sector and Westbury Communications. She began her career in PR at Communique (then Manchester’s biggest independent agency), where she worked on accounts from beer to burials.

Kate has a degree in Modern Languages (French & Russian) and European Studies from the University of Bath.

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Freddy Davies

Managing Director, Entertainment + Leisure
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Freddy has 15 years’ experience building and executing integrated campaigns driven by audience insights and designed for business impact. He currently leads H+K’s UK Entertainment sector.

Freddy has specialist skills in taking brands to different and diverse spaces outside of their traditional heartland. This includes engaging audiences in fashion and creative industries for Samsung, breaking into the action sports category for TomTom, and taking Activision’s gaming franchises into sport and music to maintain brand relevance for youth audiences. 

The Entertainment sector portfolio includes Activision Blizzard, Meta Reality Labs, Spotify, StockX, Cineworld and Fifa+. 

Prior to H+K he worked for Band & Brown, Mischief, an influencer start-up called Hype, and The Red Consultancy. Freddy lead the agency team for Samsung’s activation of the London 2012 Olympic Games partnership, spent several years leading the McDonald’s Community Football programme, activating flagship product launches for Samsung’s Galaxy mobile range, and created culturally relevant campaigns for the world’s biggest videogame publisher, Activision. 

Freddy studied English at Leeds university and has a passion for football, gaming, music and film. 

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Noor Kheir

Managing Director, Mobility + Transport
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Noor is a brand building and integrated communications expert, passionate about supporting clients navigate the rapid changes that are affecting how people, goods and services move around.

Her ability to lead multi-market accounts is perhaps best demonstrated by her role as Head of Ford in Europe’s communications team, one of H+K and WPP’s largest global accounts. This is an integrated account that spans earned storytelling, advertising, media strategy and production. 

Noor’s role involves working directly with the executive leadership team of Ford in Europe, providing strategic consultancy on brand purpose and leading communications programmes that support the huge electrification and sustainability transformation the business is undergoing.

As Mobility + Transport lead, Noor has advised Hermes, the UK’s largest delivery company, in addressing their reputational challenges ahead of the rebrand to Evri and has supported International Airlines Group develop the corporate narrative for their loyalty business as well as raise the profile of the cargo business to a broader business audience. Across all her clients, Noor transforms traditional PR work into fully integrated communications programmes that tap into the cultural zeitgeist, build reputation and drive behaviour change.

Previously, Noor ran a number of global and EMEA accounts such as Shell, HP and ASICS at Edelman. As an integrated lead for Shell, Noor lead the communications strategy for ‘Make the Future’, Shell’s brand purpose campaign. The role involved creating high-profile activations to drive consumer awareness around the availability and possibilities of future fuels. Activations of this strategy was sending explorers to the South Pole, only on renewable bio-fuel and travel influencers around the world in clean energy vehicles.

Noor has a BA Hons Degree in Social Science and is passionate about dance music and health & fitness.

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Briar Keen

Head of Training
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Briar is the Director of Training at H+K. A former BBC News journalist, she is a highly-experienced communications coach specialising in presentation and interview technique and delivery. 

Having spent nearly a decade working in newsrooms, followed by a decade in corporate communications, Briar has a uniquely-blended skill set. This enables her to offer highly effective training that equips her clients with the necessary tools to successfully explain, promote and defend their corporate strategy. She has worked with senior executives ahead of significant media and publicity milestones, as well as during moments of crisis – including product recalls and business closures.  

Her approach is not one-size fits all, rather producing bespoke sessions which are adapted to suit the needs of each client – whether they have a wealth of previous media experience, or none. Carefully adapting to the needs of our changing world, she delivers engaging, interactive and impactful training sessions in-person or in a virtual format. 

Briar has trained executives from companies including adidas, GSK, Givaudan, HaleonMicrosoft, P&G, Shell, Spotify, Microsoft, Visa and Walgreens Boots Alliance. She has also trained and directed corporate press office teams in the UK and globally for Mars, Pearson and Coca-Cola. Her experience covers a wide range of sectors including energy, manufacturing, finance, technology, FMCG, retail, hospitality, travel, and media & entertainment. 

Briar has a degree in Modern History from the University of Oxford, as well as a Post Graduate Diploma in Broadcast Journalism from the University of Central England. 

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Eleanor Sullivan

Chief Strategy Officer, Creative Strategy
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As an insights driven creative planner Eleanor works on integrated concepts across earned and owned channels for big brands, uncovering great human insights that inspire creative work which really changes behaviour. Her focus is delivering impact, not just attention.

Eleanor works across all H+K’s vertical sectors to provide and develop the skills needed to combine effective strategy with high levels of creative craft.

Her current portfolio includes Honda, Ford, Smart Energy GB and P&G, where she leads earned media creative strategy. 

Eleanor also lead’s H+K’s UK Innovation + Creative Hub, which brings together an uncommon blend of specialists to work alongside the sector teams to produce incredible work. 

Eleanor previously worked at agencies Red, Splendid and Golin, learning the craft of earned-first planning. In these roles she lead communications planning for FMCG, tech and healthcare companies including global flagship Unilever brands Dove and Magnum as well as brand consultancy for Merck. 

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Ross Hopcraft

Managing Director, Studio
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As Managing Director of the London Studio, Ross leads H+K’s brand experience, film and content offer. He pushes his team to create stories that captivate audiences and leave them with lasting memories. 

With over 20 years of experience, Ross is an expert in finding the right narrative to draw people into a branded experience, weaving this through film, interactive, sensory, and visual design.

Ross is also a Creative Director and oversees integrated campaigns across the agency. He takes an insight-driven approach to find great ideas and publish across all communication channels.

Ross has been the creative lead on a diverse range of projects for SABIC, adidas, Eurostar, Ford and Huawei, Smart Energy GB to name just a few. Most recently he has worked with Honda, Ford and Volvo on lifestyle campaigns for their vehicles, on creating branded content for tech company NICE on intelligent customer service, and retailer Amazon promoting their workforce culture.

Ross previously spent 15 years designing museums and exhibitions across the UK and beyond. 

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Pippa Burridge

Chief Operating Officer
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Pippa is responsible for the day-to-day business ok UK operations. She leads the HR, Talent Acquisition and Learning + Development teams, as well as driving the DE+I agenda across the business.

Pippa is passionate about developing our own people, as well as bringing in the best talent in the market place. She is committed to creating a dynamic and engaging work environment to help H+K achieve our business objectives and talent to thrive.

Pippa joined H+K in 2004, having previously worked client side, at both a start-up agency and prior to that in a medium size consumer brand agency. 

She has a strong appreciation of the challenges clients face and the need to develop exceptional client teams with the right combination of skills, expertise and drive to produce outstanding work.     

Pippa has worked as a Non-Executive Director at Epic ELM CIC, the first youth services department in the UK to be set-up outside of local authority control. 

Pippa is a qualified coach after completing the Professional Certificate of Coaching at the Henley Business School and is particularly interested in supporting senior and rising women in the workplace. She also volunteers as a digital connector for the charity, The Mix.

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Louise Leuschke

Chief Financial Officer
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Louise is the UK CFO of Hill+Knowlton Strategies. She has over 25 years working in senior finance roles in the marketing industry.

She started her career in practice as an auditor, but soon moved into the industry and has held senior financial and operational roles within Omnicom (RAPP), IPG (FCB Inferno) and the independent sector (Unlimited Group).

Louise has been involved in all financial and commercial aspects of the business, having worked across direct marketing, CRM, digital transformation, research, advertising and PR.

Her international experience includes managing agencies in the Netherlands and acting CFO of a French subsidiary of Omnicom.

She brings a wealth of experience in managing agency operations, driving efficiency and enabling growth.

Louise is a qualified accountant (FCCA) and holds an Executive MBA from the Cranfield School of Management.

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Victoria Entwistle

Head of People + Purpose
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Victoria leads H+K UK’s employee engagement offer, People + Purpose. She manages a broad portfolio of global clients in internal comms and culture engagement including GSK, ECB, Nestlé, Tata, Dell and WPP. 

Victoria is a member of H+K’s specialist EMEA Facilitation Training team, with many hours of executive coaching behind her. She sits on WPP’s employee advisory board; is a founding partner of H+K’s female leadership programme, EquALL Woman, and is on WPP’s diversity select committee, Roots. 

Prior to H+K, Victoria led employee communications at BT’s consumer division for BT Sport & BT TV, working with the managing director & her leadership team to support the rapid growth of the BT Sport brand and refresh of BT TV. 

Victoria also led communications for BT’s global finance transformation programme and supported the communication initiatives of BT’s Consumer leadership team, including the CEO, CFO and Chief Counsel.

Pre BT, Victoria was with GolinHarris and worked in the head office in Chicago on internal communications for brands including McDonalds, Dow Chemical Corporation, Ford and BP. 

Victoria is a founding partner of H+K’s female leadership programme, EquALL Woman, and co-lead DE+I initiative EquALL. She has lived and worked in Chicago, Singapore, Abu Dhabi. 

Victoria has a diploma in digital marketing from the Google Academy.

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Deema Kingsmill-Moore

Head of Learning + Development
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Deema is an experienced strategic communicator, with a passion for learning and development. She leads The Hub, H+K’s UK L+D offer, a robust and engaging platform to support growth and development of colleagues in every part of the business. 

Deema believes that continuous, life-long learning is key to a fulfilling and successful career, and that The Hub exists to offer those learning opportunities, whatever the designation or experience.

Under her leadership, The Hub has been completely reinvigorated, with a purpose designed training programme, including over 40 new training opportunities. Deema has developed career progression plans to take colleagues from the most junior to the upper senior levels, through the Advance and Advance+ programmes. She has also developed Craft+, a programme tailored to the learning and development of London’s creatives.

Prior to joining H+K, Deema was Director of Communications Middle East and Africa for Marriott International, from 2012 until 2019, where she built the communications discipline across MEA. She played a key strategic communications role on critical milestone events, including the acquisition of Starwood Hotels & Resorts, the opening of the world’s tallest hotel, JW Marriott Marquis Dubai; the launch of Marriott International’s content studio; and Marriott’s annual social impact programme, Road To Awareness.

Deema spent 8 years at H+K Dubai, managing a portfolio of consumer, tech and CSR clients across the Middle East, as well as supporting colleagues in their growth, learning and development.

In recognition of her work in the Middle East communications sector, she was appointed to the Board of the Middle East Public Relations Association (MEPRA), a position she held from 2014 to 2019, when she was also awarded a Fellowship for her continuous contribution and support of the industry.

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