5th January 2022, London – Hill+Knowlton Strategies (H+K), one of the world’s leading public relations firms, has hired consumer communications expert, Becky Rawlings. 

Rawlings joins as Director, Financial + Professional Services in London, reporting to Managing Director Nick Clark. The team of 24 advises clients across banking, insurance and professional services. In 2021 they saw tremendous growth, winning 11 new clients, including Remote, Hiscox, Russell Reynolds, Equifax and Standard Bank International amongst others. 

Nick Clark, Managing Director FPS, commented: “The pandemic has radically transformed how people and businesses think about money and debt. Clients need integrated strategy and ideas to help them with customer acquisition and to radically change their content and publishing strategies. Becky’s perspective will be invaluable in how we respond to those challenges.” 

Rawlings brings more than 15 years’ experience of consumer experience to the team, having worked with brands including ASDA, Disney, Unilever, Bosch and Coca-Cola. Her background spans earned media, digital, content and publishing and influencer marketing. 

Rawlings was previously a Director at integrated comms agency Smarts where she developed strategic and creative campaigns for household names, non-profits and government clients to drive consumer awareness and behaviour change.