July 7, 2020, LONDON – Hill+Knowlton Strategies (H+K), leading international public relations agency, has won the global agency of record mandate for international hearing aid manufacturer, GN Hearing.
H+K London will provide strategic counsel and deliver purpose-driven creative campaigns through a long-term partnership for GN Hearing, which recently celebrated its 150th year.
Based in Denmark, GN Hearing has a rich history of creating hearing aids and is committed to making life sound better for millions of people with hearing loss around the world. The company continues to drive change and set new standards for technology, with individuals at the heart.
H+K will work on the business’ brand ReSound, helping to change the way hearing technology is valued and addressing stigma associated with hearing aids.
About Hill+Knowlton Strategies
Hill+Knowlton Strategies, Inc. is an international communications consultancy, providing services to local, multinational and global clients. The firm is headquartered in New York, with over 80 offices in more than 40 markets, as well as an extensive associate network. The agency is part of WPP, one of the world’s largest communications services groups.
Recent innovations include Flight School +, a crisis communications training and simulation tool, Better Impact™, a new approach to brand purpose and CSR, and H+K Smarter™, a behavioral science unit. H+K is a key partner of Common Ground, a joint venture from advertising’s ‘big six’ in support of the UN’s Sustainable Development Goals.