17 May 2023, London – Hill+Knowlton Strategies (H+K), one of the world’s leading public relations firms, has won a new mandate with Costa Coffee, part of The Coca Cola Company.
Costa Coffee have appointed H+K to develop and execute external PR campaigns, celebrating new and innovative products and menu launches, as well as amplifying the brand’s new creative platform – ‘Made A Little Better’.
“We’re really excited to have appointed H+K to help add some new energy and creative flare into our PR campaigns. We’ve some fantastic campaigns launching this year and look forward to working with H+K to help drive awareness and build brand love. When we met them they’d done their research and clearly understood our brand and brief, had a considered point of view and relevant experience for what we’re looking for.”
H+K’s initial focus will be consumer communications, with Coronation-led product PR and summer and autumn limited offer propositions.
Knight added: “We were looking for trusted advisors as much as brilliant publicists, and are confident we’ve found that in H+K.”
Kate Hopper, Managing Director for Consumer Packaged Goods, commented: “We’re very pleased to be joining WPP Open X in helping shape Costa Coffee’s brand communications at an exciting time for the business. We have the experience and expertise to drive fame while creating an emotional connection with target audiences, ultimately build their reputation to drive growth.”
The news follows new client wins for H+K London in recent months with Hill’s Pets and Manhattan Associates.
For media enquiries:
Rebekah Orme
UK Head of Business Development
rebekah.orme@hkstrategies.com
Grace Nuttall
UK Marketing Manager
+44 (0)781 0883 765
grace.nuttall@hkstrategies.com
About Hill+Knowlton Strategies
Hill+Knowlton Strategies, Inc. is an international communications consultancy, providing services to local, multinational, and global clients. H+K operates in more than 70 offices in nearly 40 countries worldwide, as well as an extensive associate network, delivering award-winning campaigns to clients across all sectors and disciplines and with a focus on continued innovation for the industry. Headquartered in New York, the firm is part of WPP, one of the world’s largest communications services groups.
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