Analyst Relations


Industry analysts directly impact your bottom line, whether advising prospects on purchasing decisions and contract negotiations, or by influencing the investor community, media, partners and a range of other industry experts.

Our team treats every AR programme as a strategic business function, understanding that AR brings value to, and is influenced by, many other functions, whether they be PR & marketing, customer referencing & peer reviews, sales enablement or product development.

We use our specialist knowledge to help leverage industry analyst insights to validate and inform your business strategy, build relationships with key targets to ensure competitive differentiation and accurate representation, and position analysts as global ambassadors for your business to influence customers, partners and more.

Our dedicated AR professionals are experienced in augmenting existing AR programmes to scale capacity or serving as the whole AR function at both regional and global levels to drive real business value.

Hill+Knowlton Strategies is a listed partner with ARInsights, which provides a leading SaaS platform for managing analyst relations (AR) programs and driving meaningful AR results. With ARInsights, companies can increase awareness and enhance knowledge sharing with the industry analysts who influence their business. You can find the ARInsights partner page here.

Hill+Knowlton Strategies is also a listed partner with The Knowledge Capital Group, able to bring extensive Analyst Relations strategy expertise and operational support to clients. You can find the KCG partner page here.

Hannah Taylor

Senior Account Director and AR Specialist, Technology

Our Analyst Relations news + insights


H+K delivers deep industry knowledge combined with specialist areas of expertise. We understand our clients’ ecosystem and how to engage their audiences.
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Behind all of our insight-led ideas and communication strategies is a deep understanding of data and analytics, creativity, innovation and master storytelling.
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