Robinsons: Encouraging families to ‘play thirsty’ through sponsorship

by H+K United Kingdom

December 13, 2016

Robinsons: Encouraging families to ‘play thirsty’ through sponsorship

For the past two years, H+K has supported Robinsons’ sponsorship of Wimbledon. Building on the brand’s mission to encourage families to play thirsty, we wanted to make the tournament more accessible for parents and kids. Our starting point was to work with tennis fan and parent, Amanda Holden, and tennis coach, Judy Murray, to launch … Read more