HSBC: Delivering a local tournament to a global audience
To kick-start 2016, HSBC brought together the strongest field ever for the Abu Dhabi Golf Championship. H+K was asked to deliver a comms plan activating HSBC’s sponsorship and helping tell the world about the strength of the competition. Ahead of the tournament, H+K teamed up with four of the world’s best golfers Rickie Fowler, Jordan … Read more