HSBC: Delivering a local tournament to a global audience

by H+K United Kingdom

December 13, 2016

HSBC: Delivering a local tournament to a global audience

To kick-start 2016, HSBC brought together the strongest field ever for the Abu Dhabi Golf Championship. H+K was asked to deliver a comms plan activating HSBC’s sponsorship and helping tell the world about the strength of the competition. Ahead of the tournament, H+K teamed up with four of the world’s best golfers Rickie Fowler, Jordan … Read more

Three Things Agencies Can Learn from The Young Lions

Mesmerized by the photogenic yachts and rosé bottles sized to match, it is easy to forget that the real value of the Cannes Lions Festival of Creativity happens in dark windowless rooms inside the Palais. Not only on the main stages, with Cannes’ unique parade of world class talent from the creative industries and beyond, … Read more