Why Are So Many App Icons Blue?

by H+K Global

December 15, 2016

Why Are So Many App Icons Blue?

They say imitation is the sincerest form of flattery. If that’s the case, designers are quite generous with their compliments, especially when it comes to brand logo colors and, by extension, mobile application icons. Open your smartphone home screen: See a lot of blue? We thought so. In entrepreneur and blogger Stuart Hall’s “The Colors … Read more

“Our Paint Is Light”: How A Japanese Art Collective Is Mixing The Digital And Physical

The digital age sits on a foundation of paradoxes. Social networks connect us, but we remain physically apart. Digital tools for collective action, from crowdfunding to online petitions, rarely bring us together. All too often, technology stimulates our minds but leaves our bodies inactive. Can these contradictions between the digital and physical be reconciled? TeamLab, … Read more

What We’ve Been Up To in London – 28th April

The WPP Ford Corporate team were treated to a tour of the factory floor at one of Ford’s centres of excellence, the Dagenham Engine Plant, to see first-hand how Ford is producing world-leading, technically-innovative power units for a dynamic global market. The team were given an informative presentation about the history and importance of the … Read more