Earning a Seat at the Table

by Lars Erik Grønntun

Global President
November 26, 2018

Earning a Seat at the Table

Fifth Seat

A lawyer, a management consultant, an investment banker and an accountant walk into a bar… The holy grail of any CCO, CMO, or communications adviser is to have the ear of the CEO; to be considered a trusted adviser by the C-suite in an organization. And judging by recent research, the expertise communicators can bring … Read more

The Success of a New NAFTA Depends on Selling the Deal to the Public

NAFTA

Whether the United States successfully renegotiates NAFTA with Canada inside the tent does not depend ultimately on whether the president can strike a bargain with Prime Minister Justin Trudeau. That’s important, of course, with non-negotiable deadlines facing the trading partners as well as Congress, and that’s where all the focus is now. But this is … Read more