Transport has become a broad term and one that consists of so many exciting areas, opportunities and innovations. From the traditional transport sector to emerging industries borne out of the drive towards electrification, harnessing technology and big data, and opportunities for cities to interact and engage with citizens and businesses in new and exciting ways.
All of this, and more, was what the 2022 edition of the Fully Charged LIVE event had in store for visitors from across the mobility and transport sector. Here is a brief snapshot capturing what we as a team embedded within this ever-changing industry learned from the event.
Charging remains key
It became almost instantly clear when entering the main demonstration hall that charging was a central focus for existing and emerging businesses.
As the world looks ahead to a future that is electric and sustainable, it is no secret that consumers and businesses have more questions than answers. Charge and range anxiety are the current industry buzzwords for good reason.
Charging ports boasting sleek designs and celebrating enhanced charging efficiencies and ease of installation were on display for all to see, and it is easy to see the opportunity. For current and future EV drivers without driveways or home charging stations, it is estimated it could cost almost £1,000 to charge an EV – so competition to capture this emerging market is rife. The sheer number of businesses on show at Fully Charged, all posing a new home charging solution, demonstrates just how important and how broad the opportunity for businesses is to captivate an emerging market.
Those entering the electric vehicle market are seeking to understand how they can make a swift adjustment – one that will not leave them scratching their heads wondering what all the fuss is about.
Cities driving change for business
It is often easy to categorise electrification within a consumer bucket because that is where the mass shift is required and will be implemented. But businesses and fleets are undergoing arguably the biggest shift of them all.
Cities across the globe are being tasked with the need to move towards more sustainable energy solutions, and with that comes a challenge for the businesses that operate within them.
Where fleets of vans, large trucks and lorries were once able to go about their business relatively undisturbed, now a full switch out is required of heavy goods vehicles looking to operate within cities.
New legislations are being introduced, and businesses are seeing a quite immediate need to update their vehicle lines and electrify. This naturally brings about concerns around financial implications when it comes to vehicle purchases, charging infrastructure, and seamlessly slotting this seismic shift into a line of business in moving goods which have been left relatively undisturbed for decades.
The future is bright
Despite the traditional focus on automotive brands and their new electrified vehicle lines, it was easy to notice the real array and spread of disciplines and touchpoints across the Fully Charged lineup – a spread that showcased just how broad the opportunity is within this sector. From cars, vans, micro-mobility transport, scooters, skateboards, and planes, all the way across the home charging and future concepts, there is no doubt that as time goes by we will continue to see the industry grow and evolve as the world looks towards a brighter and electrified future.